Invent a premium haircare range of products for beautiful hair and scalp care
Premium haircare brands have been pretty successful in Japan specially with 2 distinct groups of people, young millennials and Boomers. Premium haircare products address trends like naturalness, well-being and other beauty trends and come in attractive beautiful packaging designs.
A global scalp haircare brand wants to create the perfect premium haircare solution. They know that the majority of Japanese people prefer beautiful hair over scalp care but, how can you get both?
We need your help to come up with a innovative premium range of haircare products that delivers beautiful hair enabled by a healthy scalp.