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Tunjukkan bagaimana Closeup White Now memberikan senyuman putih instan bagi wanita yang menjadikannya pusat perhatian!

Pemberitahuan: kamu harus membaca seluruh brief untuk memahami tantangan ini, tidak hanya rangkumannya saja.

Kita telah melihat banyak sekali iklan TV yang menunjukkan ratu kecantikan dengan senyumannya. Kali ini, kami ingin sesuatu yang spesial: ada banyak saat-saat glamor bagi wanita muda percaya diri untuk menggunakan kecantikan sebagai kekuatannya untuk menjadi pusat perhatian, serta dengan kepintaran, pesona, kepribadian, dan yang paling penting, SENYUMANNYA.

Melalui video/animasi berkualitas tinggi yang menarik, tunjukkan kami bagaimana efek pemutih instan Closeup White Now membuat wanita muda percaya diri mendapatkan sukses yang instan dan menjadikannya pusat perhatian di sebuah situasi glamor dan tak terduga.

FORMAT: Video/animasi berdurasi maksimal 60 detik.

 

Baca seluruh brief

3 Pemenang 27 Kontributor 28 Media diterima 16 Negara 7 Bahasa

Pemenang Hadiah Juri

Pemilihan oleh Close Up

HenriClairan
HenriClairan Hadiah #1
HenriClairan 130 Skor Kreatif
  • Desain Grafis
  • Video
  • Ilustrasi
  • Animasi
  • Penulisan Kreatif
  • Desain Label & Kemasan
Prancis

Hadiah #1 €8.000 untuk The Star (final version)

Hello eYeka, we are Sendy and Fadhel, two graphic artists passionate by the cinema and the world of ads. Since we've discovered eYeka our discussions bring us more than the contests themselves. We are really happy to win the 1st prize. This is very encouraging for future participations. Thank you eYeka!

Good interpretation of the brief with interesting execution split second decision on how white teeth can save your life during moments that matter.

Close Up
Andersen
Andersen Hadiah #2
Andersen 28.050 Skor Kreatif
  • Video
Amerika Serikat

Hadiah #2 €5.000 untuk Close Up on Stage - Re-edit

I love eYeka! Now that I have won a prize this is an easy thing to say of course. :) But there is another reason why I learned to love eYeka. eYeka is a training ground for me to learn to get an idea fast and on the brief, and to execute that idea within a given timeframe. These are valuable skills I can use in “real life”.

Of course the money I won helps to get my own projects going like VHS-Man (check vhs-man.com if you like).

The idea for “Split” came when I read the brief. The word “split” actually appeared in it twice. ;) How many times have you thought about rewinding time to make a different decision? How would that alter the outcome? Remember the movie “Run Lola Run” where this idea is played out nicely! Then I added the split screen to that idea and dramatized the outcome drastically to a dystopian/utopian future. This of course was only a dream… or wasn't it? Sometimes “big things have small beginnings” as we just learned from “Prometheus” (who stole that from “Lawrence of Arabia”).

In the future I'd love to befriend filmmakers from around the globe here on eYeka and like to share insights and experiences. Contact me!

Great usage of split screen device to make comparison of moments that matters with the use of Close Up product VS without using it.

Close Up
Myaka
Myaka Hadiah #3
Myaka 0 Skor Kreatif
  • Desain Grafis
  • Video
  • Ilustrasi
  • Animasi
Rusia

Hadiah #3 €2.000 untuk Close Up Casting V2

The Close up brief sounded very interesting to me, but initially I didn't have any inspiration. I found it hard to express “moments that matter” creatively.

A few days later, I went to the supermarket to buy fruits and saw the staff standing there impatiently, which made me feel uncomfortable. Then I got an idea: what if fruits can smile? I am sure they will be so popular and make customers happy. So I went back home and started to work on the idea

Excellent animation quality with unique fresh take perspective of oral care.

Close Up

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