Downy/Lenor Allergy Protection Kontes Berakhir
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Lihat hasil kontes Downy/Lenor Allergy Protection


Tantangan

Ringkasan kontes

Convince people that Downy/Lenor liquid fabric conditioner can help seasonal allergy sufferers enjoy more out of life!

Make Downy/Lenor the must-have for allergy sufferers with a visual ad that shows that this liquid fabric conditioner can easily repel allergens from clothes.

Print ad: Photo or illustration with text explanation (2 pages in total, PDF only).

Baca seluruh brief

6 Pemenang 5 Favorit Komunitas 53 Kontributor 95 Media diterima 25 Negara 8 Bahasa
B06d8387c6da4f2daff84fba89a28c72

Lenor P&g

Huge thanks to everyone for your participation in this contest! We were thrilled with the variety of entries and the talent shown by all your great work. It was a great experience!!

Pemenang Hadiah Juri

Pemilihan oleh Lenor

oceanomare
oceanomare Hadiah #1
oceanomare 838.150 Skor Kreatif
  • Desain Grafis
  • Animasi
  • Penulisan Kreatif
Italia

Hadiah #1 €1.500 untuk Spring

This entry not only delivered excellent visualization of the product benefit, but in a beautiful way that fit with the equity of the brand.

Lenor
adrianzapatagarcia
adrianzapatagarcia Hadiah #2
adrianzapatagarcia 1.152.850 Skor Kreatif
  • Desain Grafis
  • Ilustrasi
  • Penulisan Kreatif
  • Desain Label & Kemasan
Spanyol

Hadiah #2 €600 untuk Protection from allergens

We loved that this entry visualized the product benefit in a disruptive way, leveraging a key visual for allergy sufferers but with a new twist.

Lenor
ivandelgadoart
ivandelgadoart Hadiah #3
ivandelgadoart 104.290 Skor Kreatif
  • Desain Grafis
  • Video
  • Ilustrasi
  • Animasi
  • Penulisan Kreatif
  • Desain Label & Kemasan
  • Fotografi
  • Penulis Skrip
Spanyol

Hadiah #3 €400 untuk Downy

This entry not only delivers on visualization of the product benefit, but does so in a way that creates a strong emotional connection. We know that many allergy sufferers feel like that have to protect their children to an extreme and this entry brings that tension to life.

Lenor

kategori Hadiah Tambahan

Samira-Rafi
Samira-Rafi Pemenang tambahan
Samira-Rafi 2.425.760 Skor Kreatif
  • Desain Grafis
  • Video
  • Ilustrasi
  • Penulisan Kreatif
  • Desain Label & Kemasan
  • Fotografi
  • Penulis Skrip
Maroko

Pemenang tambahan untuk Enjoy your springtime !

We really enjoyed the bubble benefit visualization - a very intuitive way to bring the idea to life!

Lenor
lkrupka
lkrupka Pemenang tambahan
lkrupka 37.800 Skor Kreatif
  • Desain Grafis
  • Ilustrasi
  • Penulisan Kreatif
  • Desain Label & Kemasan
Kanada

Pemenang tambahan untuk Downy/Lenor Allergy Protection — conceptual approach_Buttons

We really liked the use of iconography. Allergy sufferers are very accustomed to using icons to navigate allergy related products and this makes a nice connection between that habit and the laundry process.

Lenor
Kastersky
Kastersky Pemenang tambahan
Kastersky 193.260 Skor Kreatif
  • Desain Grafis
  • Video
  • Animasi
  • Penulisan Kreatif
Amerika Serikat

Pemenang tambahan untuk Path

This entry did a nice job of creating a clean, simple visual of the product benefit and also recognizing the magnitude of issues that allergy sufferers face.

Lenor

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