Danone Aptamil Kontes Berakhir

Lihat hasil kontes Danone Aptamil


Tantangan

Ringkasan kontes

Buatlah cerita yang menghubungkan para ibu dan Aptamil untuk balita dengan cara yang menyentuh perasaan.

Tunjukkan kepada para ibu lewat poster yang menyentuh perasaan bahwa Aptamil untuk balita adalah mitra terbaik dalam mempersiapkan anak mereka mencapai masa depan mulai hari ini.

Halaman pertama untuk iklan cetak dan halaman kedua untuk penjelasan teks (2 halaman PDF)

Baca seluruh brief

5 Pemenang 6 Favorit Komunitas 85 Kontributor 201 Media diterima 32 Negara 8 Bahasa
24d5b9f043a80131869c0a1e24287e51

Aptamil Danone

Thank you to everyone. You unique entries have sparked inspiration and new ways of thinking for our team.

Pemenang Hadiah Juri

Pemilihan oleh Aptamil

kopiwriter
kopiwriter Hadiah #1
kopiwriter 523.940 Skor Kreatif
  • Penulisan Kreatif
  • Penulis Skrip
Australia

Hadiah #1 €4.000 untuk Talking Milestone

This is my first first prize win at Eyeka and I thank Aptamil for this important milestone!

  • Clear laddering up to Progress in Brand Ladder through focus on milestones
  • Clear role of Mum that resonates with Blue Mum ie. Mum & baby - a unique lens in creative
  • Appeals to sense of pride & confidence (emotional end benefit)
  • Can be projected forward
Aptamil
catzme
catzme Hadiah #2
catzme 59.480 Skor Kreatif
  • Desain Grafis
  • Ilustrasi
  • Animasi
  • Penulisan Kreatif
  • Desain Label & Kemasan
  • Penulis Skrip
Indonesia

Hadiah #2 €2.000 untuk Behind every child's achievement, stands a mom's pride

Well I'm so excited to be one of the winner. This is my first 'second
winning' which made me challenged to join other creative contest, sharing
ideas to provide good solutions.

Thanks to Danone and Eyeka team!

  • The line “Behind every child’s achievement, stands a mum’s pride”
  • Clear role of emotion to appeal to mum’s pride (strong connection to Emotional End benefit of ladder)
  • Focus on ‘every child ‘ (all inclusive, not elitist)
  • Room for progress to be depicted in a number of ways
Aptamil
MacRone
MacRone Hadiah #3
MacRone 284.960 Skor Kreatif
  • Penulisan Kreatif
  • Penulis Skrip
Spanyol

Hadiah #3 €2.000 untuk TWA - #ToddlersWithAttitude

Huge thank you to the Danone and eYeka teams for this win. The brief was so well executed, a great springboard for creative thinking - toddlers really are a fascinating little bunch. Good luck with the final campaign, wherever you choose to take it!

  • Extremely unique
  • Relatable so that our audiences are able to identify with the human truths, the campaign should be from a "mother's perspective"
Aptamil
damzobridge
damzobridge Hadiah #4
damzobridge 34.150 Skor Kreatif
  • Desain Grafis
  • Video
  • Ilustrasi
  • Penulisan Kreatif
  • Fotografi
  • Penulis Skrip
Kanada

Hadiah #4 €1.000 untuk Aptamil Toddler Curiosity

It was a pleasant surprise to be chosen as a winner for the Danone Aptamil Contest. Thank you for the opportunity to be able to contribute to this contest.

The element of a child being curious is aligned to our brand.

Aptamil
luchyru
luchyru Hadiah #5
luchyru 117.470 Skor Kreatif
  • Desain Grafis
  • Video
  • Ilustrasi
  • Animasi
  • Penulisan Kreatif
  • Desain Label & Kemasan
  • Fotografi
  • Penulis Skrip
Venezuela

Hadiah #5 €1.000 untuk My training begins with you

  • Emphasizing the importance of mum’s role.
  • Shows the value mums play in the ‘simple’ success
  • Not elitist
  • Celebrates all aspects of motherhood
Aptamil

Favorit Komunitas

Berdasarkan suara kontributor di Lingkaran Feedback

Teratas di Kualitas

Teratas di Orisinalitas

Teratas di Story-telling (Bercerita)

  • YESYUKOM Peringkat 1 YESYUKOM 273.900 Skor Kreatif
  • cm92 Peringkat 2 cm92 461.240 Skor Kreatif
  • lacky1975 Peringkat 3 lacky1975 729.620 Skor Kreatif

komunitas Danone Aptamil

Temui semua kontributor kontes

85 Kontributor