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P&G — Touching lives, improving life

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Studi Kasus: Tapping Into Consumers' Ideas to Accelerate Innovation In Oral Care

Baca kisah sukses Oral-B selengkapnya
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Studi Kasus: Co-creating a fresher way to talk about fragrance, while keeping the essence

Baca kisah sukses Head & Shoulders selengkapnya
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Studi Kasus: Bringing SK-II’s Brand Destiny to Life by Involving Millennials

Baca kisah sukses SK-II selengkapnya

Procter & Gamble Co., also known as P&G, is an American multinational consumer goods company. As the world's largest multinational consumer goods company, Procter & Gamble Co. is the 4th largest corporation in the world by market capitalization and is Fortune's 6th Most Admired Company. Its products include pet foods, cleaning agents, and personal care products. Twenty-six of P&G's brands have more than a billion dollars in net annual sales. P&G serves nearly 5 billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers®, Tide®, Ariel®, Always®, Whisper®, Pantene®, Mach3®, Bounty®, Dawn®, Fairy®, Gain®, Charmin®, Downy®, Lenor®, Iams®, Crest®, Oral-B®, Olay®, Head & Shoulders®, Wella®, Gillette®, Braun®, Fusion®, Ace®, Febreze®, Ambi Pur®, SK-II®, and Vicks®.

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Re-introduce Braun epilators

€10.000 Ilustrasi - Penulisan Kreatif

Re-introduce Braun epilators

Create an original poster with a headline to make the Braun epilator more desirable for ladies in their 20s and 30s who simply don’t know, or aren’t interested, in buying an epilator. 

Tide: whiteness redefined

€5.000 Ilustrasi - Penulisan Kreatif

Tide: whiteness redefined

Create a poster for Tide that redefines whiteness in laundry so it’s more creatively interesting, meaningful and appealing to Mums.

JOY Dishwashing Suds/Froth

€3.500 Desain Grafis - Ilustrasi

eYeka Express
JOY Dishwashing Suds/Froth

Through a visually arresting and creative poster with tagline, show JOY dish wash detergent’s longer lasting suds power for an effective dish washing experience.

Oral-B for teenagers

€1.500 Ilustrasi - Penulisan Kreatif

Oral-B for teenagers
266Penantang
89Peserta
140Media yang dikirim
101Media diterima

Olay - Start Today

€10.000 Fotografi - Video

Olay - Start Today
728Penantang
125Peserta
247Media yang dikirim
96Media diterima

ARIEL - Perfect Armpits

€5.000 Ilustrasi - Penulisan Kreatif

#Arielatam
ARIEL -  Perfect Armpits
438Penantang
97Peserta
161Media yang dikirim
57Media diterima

Always for teenage girls

€1.500 Ilustrasi - Penulisan Kreatif

Always for teenage girls
199Penantang
50Peserta
76Media yang dikirim
61Media diterima

Always Origami

€3.500 Desain Grafis - Desain Label & Kemasan

eYeka Express
Always Origami
419Penantang
116Peserta
171Media yang dikirim
126Media diterima

Safeguard Pure White Body Wash

€2.500 Ilustrasi - Penulisan Kreatif

eYeka Express
Safeguard Pure White Body Wash
222Penantang
74Peserta
130Media yang dikirim
75Media diterima

Ariel Family

€5.000 Ilustrasi - Penulisan Kreatif

#ArielAceLaundry
Ariel Family
541Penantang
101Peserta
146Media yang dikirim
102Media diterima

Vidal Sassoon - Pack

€20.000 Desain Label & Kemasan

Vidal Sassoon - Pack
566Penantang
89Peserta
162Media yang dikirim
88Media diterima

Tampax - Small & Powerful

€2.500 Ilustrasi - Penulisan Kreatif

eYeka Express
Tampax - Small & Powerful
260Penantang
81Peserta
145Media yang dikirim
75Media diterima

Whisper - Skin Love

€7.500 Ilustrasi - Penulisan Kreatif

Whisper - Skin Love
287Penantang
93Peserta
161Media yang dikirim
61Media diterima

Ariel - The Challenge

€15.000 Video

#ArielAceLaundry
Ariel - The Challenge
440Penantang
39Peserta
42Media yang dikirim
25Media diterima

SK-II - This is Me - Video

€15.000 Animasi - Video

SK-II - This is Me - Video
243Penantang
25Peserta
33Media yang dikirim
14Media diterima

ACE - Convenience

€5.000 Desain Grafis - Ilustrasi

#ArielAceLaundry
ACE - Convenience
400Penantang
87Peserta
140Media yang dikirim
52Media diterima

Vicks - Action Cold & Flu

€7.500 Ilustrasi - Penulisan Kreatif

Vicks - Action Cold & Flu
341Penantang
92Peserta
163Media yang dikirim
75Media diterima

SK-II - This is Me - Print

€7.500 Desain Grafis - Ilustrasi

SK-II - This is Me - Print
407Penantang
61Peserta
90Media yang dikirim
65Media diterima

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