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Danone — Bringing health through food to as many people as possible
Studi Kasus: Crowdsourced inspiration to rebrand Danone Milkuat for teens
Baca kisah sukses Milkuat selengkapnyaDanone is a multinational food-products corporation based in the 9th arrondissement of Paris. It has four business lines: Fresh Dairy products, Waters, Early Life Nutrition and Medical Nutrition. In the United States it is marketed as the Dannon Company.
In 2014, Fresh dairy products represent 52% of the group's total sales, Early Life Nutrition 21%, Waters 20% and Medical Nutrition 7%.
